What we love about Ben & Anna
Ben and Anna are a strict vegan couple who launched their business to address the challenges they faced living life their way. They are in this for the right reasons. Although their products are pricey by comparison with traditional products, the quality of the ingredients and the process they use cuts no corners, so in fact the products are well priced.
Their whitening toothpaste’s active ingredient is sea buckthorn, whilst the chamomile and calcium give you durable, strong, shiny teeth and healthy gums.
How it’s good for the planet
They are certified vegan, natural & organic.
Their toothpaste is free of all harmful or controversial ingredients such as phthalates, parabens, microplastics, SLS or formaldehydes.
No plastic packaging! The dental care products come in recyclable glass containers.
Who backs up the claims?
Ben and Anna product are NaTrue certified. The NATRUE Label sets a high standard when it comes to defining the naturalness of cosmetic products, helping consumers to identify Natural and Organic Cosmetics truly worth of that name.
Aqua (Water), Hydrated Silica, Sorbitol, Xylitol, Calcium Hydroxyapatite, Ananas Sativus (Pineapple) Fruit Extract, Lauryl Glucoside, Glycerin, Aroma (Fragrance), Xanthan Gum, Salvia Officinalis (Sage) Leaf Water, Citric Acid, Chamomilla Recutita (Camomile) Flower Extract, Aloe Barbadensis Leaf Juice, Hippophae Rhamnoides (Sea Buckthorn) Fruit Extract, Mentha Arvensis (Peppermint) Leaf Oil, Limonene, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate.